Orange – branding
Iconic branding scheme for Orange.

Shown here are the original press pack folder, introductory brand booklet, brand guidelines, logo artwork sheets, Service Provider Guidelines, phone packaging, press launch carrier bag, lightship blimp and launch press pack card.


Created and designed by Doug Hamilton (CD), Robbie Laughton, Martin Brown and Daren Cook. The account director was Keith Kirby.
Agency: Wolff Olins